Mobile video games drive growth
"Our goal from the beginning has been to bring unique entertainment to your doorstep,"
...Founded by two brothers in late 2007, [Games2U] has 128 franchise territories in 26 states.
Games2U offers a variety of kid-friendly games and activities. [Games2U] has a trailer full of video games, but also rents equipment such as human-size hamster balls, 7-foot kid-controllable robots and a foam machine, which fills a pool with nonsticky bubbles.
Co-founder David Pikoff said the company has a goal to reach 300 franchises by the end of this year. This month alone, Pikoff said he expects 20 or 30 franchises to be sold. The company also is looking to expand internationally, the first location likely to be in Australia.
"Our goal from the beginning has been to bring unique entertainment to your doorstep," Pikoff said. "Our people all across he country have been reporting great success."
Pikoff says Games2U was "profitable" in 2009 and expects revenues of to exceed $15 million for 2010.
Local Games2U franchise owner Jonathan Starr purchased his business with his father, James, in December 2009. It costs about $250,000 to get the business up and running. He sees between three and eight rentals per week, but despite school vacation, he said he doesn't expect a blockbuster summer. Most of the party equipment is made for outside activity and is not summer temperature friendly. His video game trailer and foam machine, however, are cooler and should be in demand, said Starr...